Cookie Notice
Last updated: October 21, 2026
This notice explains the cookies and similar technologies that 127 Group LLC ("127") uses on 127group.io, including the member area at 127group.io/app. It's part of our Privacy Policy.
The short version
- We use a few essential cookies and browser-storage items to keep you signed in and remember your progress.
- Our analytics (Plausible) don't use cookies and don't track you across sites.
- Advertising tools from Meta, TikTok and Klaviyo run only if you click "Accept", never inside the member app, and never if your browser sends a Global Privacy Control or Do Not Track signal.
- Change your choice anytime with Cookie settings in the footer.
What these technologies are
Cookies are small text files a website stores in your browser. Local storage is a similar browser feature that keeps information on your device. Pixels are small pieces of code from another company (like Meta or TikTok) that tell that company when you visit a page or complete an action, and can set that company's cookies.
What we use
Essential (always on)
These are needed for the site to work or to remember choices you made. They don't need your consent.
| Name | Type | Set by | What it does | How long |
|---|---|---|---|---|
h127, h127.sig | Cookie | 127 | Keeps you signed in and protects your session from tampering | 30 days |
127_consent | Cookie | 127 | Remembers your cookie choice (or your browser's privacy signal) | 12 months |
ref | Cookie | 127 | Remembers the referral link you arrived from, so the friend who invited you gets credit | 30 days |
127-onboarding | Local storage | 127 | Saves your assessment answers in progress on your device until you finish | Until you finish the assessment or clear your browser |
127-lead-email | Local storage | 127 | Remembers the email you entered on a free tool so you don't have to retype it at signup | Until you clear your browser |
127-utm | Local storage | 127 | Remembers which link or campaign brought you to 127 | 30 days |
Analytics without cookies (always on)
| Tool | What it does |
|---|---|
| Plausible Analytics | Counts page views and simple goals (like "signed up"). It doesn't use cookies, doesn't store your IP address, and doesn't follow you across other websites. |
Advertising and marketing (only if you click "Accept")
| Name | Type | Set by | What it does | How long |
|---|---|---|---|---|
Meta Pixel (_fbp, _fbc, and Meta's own cookies on its domains) | Pixel and cookies | Meta Platforms | Tells Meta when you visit our pages or join a list, so we can measure and improve our Facebook and Instagram ads. When you submit a form, we may also send Meta a hashed (scrambled) copy of your email and first name to match the event to an ad. | About 90 days for _fbp/_fbc; Meta's own cookies per Meta's policy |
TikTok Pixel (_ttp, _tt_enable_cookie, ttcsid and TikTok's own cookies) | Pixel and cookies | TikTok | Tells TikTok when you visit our pages or submit a form, so we can measure our TikTok ads | Up to 13 months; TikTok's own cookies per TikTok's policy |
Klaviyo onsite tracking (__kla_id) | Script and cookie | Klaviyo | Connects visits to our marketing emails so we can measure and improve them | Up to 2 years |
Meta, TikTok and Klaviyo may also use this information under their own privacy policies, including to personalize the ads you see elsewhere. Some state laws call this "selling," "sharing" or "targeted advertising."
Where they never run: inside the member app (app pages and account pages) and for signed-in members, even if you clicked "Accept."
Other services
- Payments: Checkout and the billing portal are hosted by Stripe on stripe.com. Stripe sets its own cookies there to process payments and prevent fraud. See Stripe's privacy policy.
- Fonts and media: Some pages load fonts or media from other providers, which receive your IP address to deliver the file. They don't set advertising cookies on our site.
Your choices
- Cookie settings: use the link in the site footer to accept or reject advertising cookies at any time. If you reject after accepting, we delete the ad cookies on our domain that we can and reload the page.
- Browser privacy signals: if your browser sends Global Privacy Control or Do Not Track, we treat it as a "no" to advertising cookies and don't ask.
- Browser controls: you can block or delete cookies in your browser settings. Blocking essential cookies will stop sign-in from working.
- Ad settings: you can also manage ad preferences in your Meta and TikTok account settings.
Changes
If we add a new advertising or marketing tool, we'll update this notice and ask for your choice again.
Contact
Questions: hello@127group.io (subject: "Privacy").